blogging

Your Image Always Precedes You…

It’s an amazing thing when a hobby becomes a job, as it’s something you’ve spent a long time working for, and now you get paid to do it. You can feel like you’ve hit the jackpot, but there comes the point where doing something that you love actually does feel more like a job rather than a passion. With something like running a blogging business, or any business for matter, there’s not just the fun of indulging in your passions, it’s about meeting deadlines, working long hours on things you may not necessarily care about, and the stress of making sure that employees are paid on time as well as other essential parts of the trade. Is there a way to strike a balance and keep a professional image while also making it enjoyable?

 

Keep On Learning

If you find that the fun of the job has been replaced by endless number crunching and boring admin in work, then it’s time to start expanding on what it is you do. It’s always important when it comes to expanding a business to research into new and exciting areas to keep yourself ahead of the pack. And as a business like this should be an extension of your passions it gives you the perfect opportunity to do research into something that you care about and see if you can implement it as a new department of your company.

 

Make The Most Of Resources To Bulk Up Your Image

Regardless of the size of your business, your image is always what precedes you, and there are little tricks of the trade to help push that right image out to potential clients or sponsors. If you’re running a business out of your own home, you could make the most of a virtual PO box which benefits you by not having to put your residential home address on correspondence as it doesn’t look as good as an office or a suite number in a desirable business location. You could also use virtual assistants to answer the telephone, again adding another layer of professionalism to your small company.

 

Delegate Duties

While this business is your baby, there will come a time when there is so much work to do that you won’t be able to physically complete it all yourself, which is when you will have difficulty in communicating with other staff members how to do certain tasks. It is better now to get over this while the business is still in its relatively early days. It can be hard to attribute tasks to certain people at the start because this is something you’ve grown all by yourself, and you won’t want to let it go. But if you can get over this quickly then you are teaching yourself the importance of relinquishing control over certain aspects, and it’s also giving you some breathing space which is integral to the work/life balance.

 

Maintaining a sense of professionalism is difficult when you are working out of your home, and it’s just you, but there will be a time when the business will expand so much that you need to have these important factors in place, so it’s best to learn them now.

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

How To Raise Awareness For Your Cause

If you want to do more to help raise awareness for causes and charities that you believe in, then it isn’t as complicated as you may have thought, although, there isn’t just one best strategy out there to do so. There are tons of ways, and what might work for you, may not for another individuals, so it’s important to figure out what you’re passionate about doing, because as long as there is passion – people will want to help.

The best thing that helps charities are donations. The more donations they get – the more that can be invested to help the people that need it, and make the organization even bigger.
In order to bring awareness to your cause, it helps to have a budget so you can figure out what you need and how much it will cost you.
Now you can start looking at the several ways to bringing awareness to whatever you believe in.

Events

Set a World Record

Try thinking of a world record that is in some way in relation to your cause. Then invite all of your supporters to come and take part in the challenge, or just watch and enjoy a fun day out. You may even get press coverage – which is ideal!

Educational Events

If you have a certain skill or talent that you are able to teach others, whether that be something creative like art or music, or even motivational speaking – share your knowledge with others, and once you have their attention, engage in conversation about why you are really doing this today.

Fundraising Events

Things like auctioning at an art exhibition, or sporting event are great for these, especially because they tend to be quite ‘fancy,’ so a lot of people will be dressed up looking expensive, and if they’re in a good enough mood, they’ll be feeling generous too.

Contests

Like & Comment to Win

If you’d rather stick to the basics, then go with this method. Make a new post online that’s in relation to your cause, and tell everyone to like and comment for a chance to win. – Then you can just pick a winner at random. Of course, you’ll have to come up with a prize. Try getting in touch with local businesses to see if they would sponsor a gift card or something of the sort.

Photography

The world is all about visual content nowadays – take Instagram for example, a social network full of photographic content – and people love it. So why not hold a contest to see who can capture the best moment. Choose a theme or an object to be photographed (that relates to your cause,) and then post and share your competition online, along with the closing date. Then the winners work gets to be featured on the next poster or brand logo, etc.

Videography

Similar to the photo idea, ask your followers to come up with a short video about your cause, and why people should want to help raise awareness about it. Choose a winner and then share that video for everyone to see, and if it’s really good, use it as part of your campaign.

Branding

Social Media Awareness

Make sure you cover the different social media platforms by making pages on Facebook, Twitter, Instagram, YouTube and even Snapchat. The more people you engage with, the more interest and attention your cause will get.

Design The Merch

Consider investing some money into making merchandise. It doesn’t have to be anything too fancy, just keep it simple like the breast cancer awareness bracelets. They can then be given out at your events, or bought online which works as a donation, but people get something out of it too.

Be Consistent

If you want your cause to be recognized amongst all other charities out there, you will have to be consistent with your branding. This means once you have an idea for a logo (and you’re sure!) stick to that, as that will be how people identify you from others.

Get Your Cause Noticed

Now that you have all the different tricks of the trade, get thinking about what ideas suit you best, but try everything first. It’s always wise to have a variety of different things up your sleeve, so your audience doesn’t get bored. You don’t want to be predictable; you want to excite people and bring in positive attention and love from others out there. The more lives you can reach – the more lives you are helping.

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

Benefits Of Blogging: How And Why To Do It

Have you ever considered starting a blog? Maybe you changed your mind because of the time and hard work that goes into it. But what are the benefits, and how do you get them?

Blogging can be such a rewarding job! – Here’s why…

 

Attracting an audience

Blogging is an amazing way to share your stories and experiences with everyone around the world (as long as they use the internet!) If you have your own business, blogging can be a great thing to do as a form of advertising too and meeting your goals.

People tend to like blogs because you’re sharing so much with people, without asking them for anything in return.

If your content is good, then it will pretty much sell itself, but in order to plant the seed, social media is a brilliant platform to get as much recognition as you deserve. Spread the word and ask your friends and family to share your posts. Every little helps.

 

Building a rapport

When you have a substantial amount of readers, the power you have tends to grow a lot more. Once you already have people interested in what you’re talking about, it will be a lot easier to sell a product or service that you are offering, because they know you already. That’s why building a rapport is key. Make everyone feel cared for and appreciated, just like how they make you feel.

 

Making money

There are many ways you can make money from your blog, but first, you need a big enough audience otherwise no one will know about you. This is why creating email list building funnels is so important. It will get you subscribers – but then you have to keep them and make sure they’re satisfied enough to stick with you for the long run.

You can make money by promoting other people’s products, selling your own things and even charging subscribers for unlimited access to your blogs.

 

Organize your mind and grow

When blogging, you will have to learn how to organize everything in your mind, so it’s understandable for your readers. It’s one thing to have all the ideas in your head, but a whole other thing to turn them into something with structure and importance.

If you have to write about a topic that you aren’t too familiar with – do the appropriate research. This isn’t something that you can blag; you have to give out the right information for your readers because they are trusting in you to do so.

 

Tell your story

One of the best things about being a blogger is the freedom that you have. If there is something that brings you so much joy – write about it as much as you like, and connect yourself with people that share the same interests. And the opposite too – if there is something that really bugs you – tell people about it. It may make a great, comical read, and you’ll be introduced to others that agree with you!

People appreciate honesty, as the media can fade between the truth and a ridiculous exaggeration at times, so just be you.

Your audience may even become future business partners and lifelong friends.

 

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

Earn Extra Income Whilst Keeping Fit

We all need to earn a bit more money and we all know that we should be keeping fit but the two things can get in the way of each other. When we are earning money, we are not keeping fit and when we exercising we are using up time that could be spent earning money! This is a problem when you have a busy job, if you are studying or if you have young kids to look after. The ideal solution is to join the two together and here are some ways in which you can do just that.

Start a Personal Training Business

When you work as a personal trainer, you are teaching someone how to train effectively and you are training yourself at the same time. You can find out about potential salaries and training as a personal trainer at Origym. You can also access one-to-one training and on-going support as you launch your career. There is potential to work from anywhere in the world and from home! You can build a client list that fits around your other commitments and work as many hours as you want.

It is easy to set up a personal training business with very little financial outlay. All you need is some lycra and some training shoes which you also need to keep fit.

Hire Yourself Out as a Dog Walker

Walking dogs is a great way to keep fit. If you do not have a pup of your own there are plenty of dog owners that would love you to take theirs! You can even build a thriving business out of it once you have built up a solid base of clients. It is best to start with friends and family and build up a list of people who will give you positive testimonials. Then you could set yourself up a simple website or promote your services on social media.

The downside is that you have to go out in all weathers. You cannot decide not to walk the dog because it is raining. You need some basic knowledge of how to care for a dog and how to deal with minor emergencies (such as an injury) when you are out. You need to be responsible and reliable because looking after someone else’s pet is a big responsibility.

Start a Fitness Blog

Blogging a great way to earn some extra income. You can get some money from sponsored posts, advertising or by selling things. You can share your fitness journey so that others can read about it and become inspired. Once you have built up a loyal following, you will feel accountable to them. You won’t want to let them down and that will inspire you to keep going with your fitness plan.

It costs nothing to set up a simple blog and promote it on your social media channels. You could even branch out to into blogging about healthy recipes as you embrace a new healthy diet.

Making money and keeping fit can be a great combination!

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

Make More Money With These Smart Blogger Moves

If you’ve been blogging for a little while, you might be wondering how you can push forward to make more money from it. Not all bloggers are in a position to give up their day jobs. Many people who write on their own websites do so as a hobby. But if you think that now is the time to earn enough income from your writing passion for quitting your job, what is your plan of action?

Yes, it is possible to make money from writing. And yes, it is possible to make enough from it that you could quit the day job. It might all have started as a hobby, but now your blog has found its voice and its audience. Your website is receiving more traffic than ever, and you’re pushing out plenty of articles per week. Monetizing your work will be the biggest reward for your effort.

There are a few ways you can earn money from your own website or blog. Selling items here is easier than you think. You simply need to write relevant articles that naturally offer information or links to the things you want to sell. You could also invite donations to your pages, particularly if you write articles that provide help and advice. This can be done quickly and easily with a PayPal plugin on your WordPress site.

Why not collate all your articles into a helpful ebook? You can sell this on Amazon, or sell it directly from your blog site if you have a shopping cart facility. Mail order is also possible, but this can put people off buying from you. Limited access websites or content can also help you generate income. You might charge a nominal sum to give readers a password to allow them access to your most valuable content.

Now you’ve been writing for a while, you’ve probably picked up speed. You’ve overcome all those startup challenges, and you’re writing good quality articles more often. Why not write for other successful websites? Here is how you get paid to blog for other sites:

  • Focus on your niche – You know what you know, and you know it well. Stick to it as this is where your strengths lie.
  • Be prepared to write a proposal for any articles you’re thinking of submitting.
  • Always read what’s on the site you want to write for so you can be sure your work will appeal to their readership.

Promoting your own site can be done for free, but you might choose to invest a little money into some paid advertising. Whichever way you choose to do it, make sure the internet is your go-to provider. Your blog exists online and is open to the whole world. Limiting your resources to offline media and advertising is unlikely to reap many rewards. Once you have increased your traffic, you’ll be able to command a higher price for other advertisers. You may be able to achieve sponsorship or be asked to write product reviews. This too could lead to more income.

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

Swap Your Hobby Into A Job

For most people, blogging is a hobby. It’s an outlet. Somewhere that thoughts, ideas, and feelings can be shared without a filter. The best thing about a hobby is that it’s something you enjoy doing and makes you feel whole while you do it. But if you could turn that hobby into a money maker, would you do it? Whether you love to journal your world travels or talk about your new baby and how they are growing, a blog is a space for you to air all your opinions.

Most blogs are personal platforms for people to vent and share their lives, but nearly 40% of bloggers have turned their craft into their job. It’s not hard to swap your hobby for a full-time blogging job when you know how, and in this article, we’ll teach you how to go from blogging for fun part time to using an office address like this one https://www.hoxtonmix.com for all your professional needs while you market yourself. Social media and marketing companies are making a point now of using blogging as part of their marketing strategies. This then generates more opportunities for freelancers and contractors in their work and with these tips, you can make it happen for you.

Understand Your Niche

Look at the blog you run, and make an inventory of what you’re writing about. Work out how you’ve kept people clicking on your blog and take note about how you plan your own content. You can’t pitch yourself to a company without evidence of your own successes and if you have areas you need to improve on, tell the company about this, too.

Shine

Getting noticed and standing out is something that employers will be looking for in your blog. Your hobby may be writing but your blog is about so much more than that and getting people to read your writing is usually the biggest hurdle. With the number of blogs out there online, standing out is a struggle and you want to be a big fish in a big pond. If you haven’t already, start networking with other bloggers and swap posts to feature for each other. Getting noticed will get you attention from employers.

Contribute

If you contribute to other posts, their followers will notice you and follow you, therefore increasing traffic to your site. You want to show employers that you know how to write for your competition in a way that gets you noticed rather than them. Blogging is a huge community and your followers will grow as you contribute.

Once you have gained all the skills you can for your blogging, start applying for work. Your writing is your talent so make your cover letter passionate, exciting and shows off your skills. If you can’t find any full-time blogging positions, go for part time to get you started. You’re graduating a hobby into a profitable skill, and this will take some time. Make the time for your craft and it’ll pay off for you in the long term.

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

A Blogger’s Guide To Taking More Professional Travel Shots

A big part of running a successful blog is learning how to take high-quality photos for your posts. While you could source your images online, it’s much better to take them yourself, so that you can ensure that your site really is unique. After all, the more unique your site and content, the more likely it is to stand out, and the more it stands out, the higher your chances of success. With that in mind, when it comes to capturing the most incredible travel photos to go with your blog posts, here’s what you need to know:

Capture the most interesting and intriguing locations

Yes, it’s tempting to take snaps of all the most well-known sights, but ask yourself is that what your readers want to see? The fact is that a photo of a sight or feature that they have seen time and time again isn’t going to excite and interest your readers because they’ve seen it a million times before. So what you want to do is find interesting and unique locations to shoot – you can find plenty of ideas online on sites like www.digitalcamcentral.com/best-waterfalls-nashville-tennessee/.

Search the location that you’re visiting, and you should be able to find the most unique and beautiful locations to capture photos of. Of course, if you’re visiting Paris it’s fine to take photos of the Eiffel Tower and the Arc De Triomphe, as long as you also get some more unique snaps. If you’re visiting New York, it’s perfectly fine to shoot the statue of liberty, but you also want to get some more unique shots.

Think about the angle

One way to ensure that any photo you take is unique is to think carefully about the angle that you shoot from. Don’t just take a boring, straight on photo, be a little more creative with the images that you are capturing. Try snapping photos at different distances, take some from further away and some close-up. Take photos from above, below, and the sides. Tip the camera to an angle and see what images you can create – you would be amazed at how different this can make your images look.

Shoot in the best light

Compared to your eyes, your camera is most probably terrible at creating clear images in various lights. When in bright sunlight you will be able to distinguish most features, whereas a camera will create shadows where the sun isn’t as bright. That’s why it’s so important to shoot your photos in the very best light. Otherwise, the quality and clarity won’t be there. You may find that there’s one time of day that it’s best to shoot at, such as midday when the sun is at its highest. Often, it’s just a case of trial and error, working out when the best time of day to shoot at is.

Focus on just one point

To give your images an edge, consider focusing on one area within them. You can change the settings on most cameras to only focus on close objects or far away objects, altering the look of the image. If you’re keen to create some unique shots to share on your blog in a travel post, playing around with the focus of your camera is a good idea. You would be amazed at the beautiful photos you can capture just by editing the focus setting of your camera.

What’re Your Thoughts?

Hopefully, the above tips and ideas will help you with taking more professional travel shots for your next travel blog post.

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

Photo Perfection: Get The Best Shot

When you’re not a trained or a professional taking the perfect photo can be nothing but a chore. It can be frustrating to have see a constant reel of bad photos coming up, one and the other and each worse than the last. But there are ways around this, ways that you can ensure the photos are better and make you and the people you’ve taken a photo of happy. You may already use some of these tips, but they can give you ideas and stoke your creative spirit, giving you a new motivation to re-enter your passion and stick at it, getting the photos you’ve always wanted. Here’s how to get the best shot.

Don’t Rush The Holiday Snaps

If you rush the holiday snaps you could go home feeling disappointed. Quick fire photos are sometimes okay, but usually you’ll pick something up that ruins the shot. Take your time. Stop for a moment to take the picture you want and retake it if it isn’t what you wanted. Sure, you may be on the clock, but it doesn’t take too long to take a photo.

If you’re s specific camera user, for example, a FujiUser, then check out tips that relate back to that brand. It’s much easier applying specific tips. You should also think about the lens when you are on holiday. Primarily because you don’t want the biggest one to lug around but you do want a decent shot, so take something half decent. Take your time, wait for the right angle and don’t want. You want memories to cherish, not awful photos that you have to look back on.

Don’t Be Afraid To Edit

Sometimes there will be something inevitable in the way of your shot or that one little blemish that ruins everything. In this digital age why not use everything that is at your disposal. Upload your photo to the computer and use some kind of editing technology, such as photoshop, to make it what you want. Certain purists argue against this, ignore them. You want the best photo then make it the best photo. It’s done by everyone all over the world. You can pull out the annoying bird who flew across your range just as you pressed the take button, or beef up the brightness a little bit. Whatever you decide to do, don’t forget that is a legitimate option.

Light Is Your Friend

The more light you have the better the shot will be. If there is a cloudy day, come back when it is sunny. Light makes all the difference in photography. You want to take the brightest photos you can. The same applies indoors. If you look at the professionals they always seem to use light rigging to get the photo they want. Just turn the lights on before taking the snap. Ensure it is the one you want it to be. The recipient will be happier with this too. Light is every photographer’s ally, expose your shots to it as much as physically possible.

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

Make Use of Being Snap Happy

When you take a photo nowadays, whether it’s on your smartphone or on your camera; there is little chance that it will make it past a screen. We are quickly coming into more of an advanced digital age; where it is easier to pass someone a table or a phone to swipe through memories than sit down and get out the physical photo album. But what exactly can be done with the photos that are hiding on our hard drives? Here’s how to make use of being snap happy.

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Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

What I Wish I’d Known Before Starting a Blog

When you first set out to start a blog, there are many different things to consider. To make a success of it, whatever your end goal is, then there are several different things that you should do. Some will make success more likely than others. Or they will make things happen for you more quickly than others will. So here are my top tips of things I wish I’d known before starting a blog.

Go Self-Hosted

There are a few different blogging platforms to start a blog on. But the most popular two are Blogger and WordPress. The thing is that there are some restrictions on those platforms. The free WordPress.com, for example, is restrictive on how you can earn money. Because, basically, it is against their terms of service to do so. So if you want to start your blog to earn money, then it is a good idea to get self-hosted WordPress. So will need your own domain and a web hosting service, like Godaddy, SiteGround or TSOHost, for example. Then you just need to start setting up Godaddy or SiteGround web hosting (whichever host you have chosen). Not only will it help to make your blog look a lot more professional, but it will open up your potential a whole heap.

Use a Domain Email

There have been several studies carried out about trustworthiness when it comes to email addresses. Many people see a service or a blog that has a @gmail.com email address and don’t see it as reliable or professional as using your domain email address. So it would be something like name@yourdomainname.com. It looks a lot more professional. So if you want to contact brands or want to start selling things through your blog, it looks much better. When you set up a domain, it will come with one or several email options. So just check with the web hosting provider that you choose.

Get Social Media Savvy

You can be writing amazing content, but if there is no way for people to find it, then it can be completely wasted. So share your posts through social media. Having a few different options is a good idea, as you’ll capture different audiences with each type. Twitter is important for working with brands. So if that is a focus of yours, then make sure you are on there and start to build up a following.

Know Your SEO

If you’re completely new to the Blogosphere, then SEO can be a little confusing. What does it even stand for? Search Engine Optimisation is key to getting your posts seen when someone searches for something. If you’re a travel blogger and want your packing tips to be seen, for example, then making your post SEO-friendly will help when someone searches for that. People are quite likely to search for that kind of thing online. So you want your post to be the one that they click on. There are plugins like Yoast that are a good idea to install, as they can guide you to what is good SEO for a post and what is bad.

What’re Your Thoughts?

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

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