Your Image Always Precedes You…

It’s an amazing thing when a hobby becomes a job, as it’s something you’ve spent a long time working for, and now you get paid to do it. You can feel like you’ve hit the jackpot, but there comes the point where doing something that you love actually does feel more like a job rather than a passion. With something like running a blogging business, or any business for matter, there’s not just the fun of indulging in your passions, it’s about meeting deadlines, working long hours on things you may not necessarily care about, and the stress of making sure that employees are paid on time as well as other essential parts of the trade. Is there a way to strike a balance and keep a professional image while also making it enjoyable?

 

Keep On Learning

If you find that the fun of the job has been replaced by endless number crunching and boring admin in work, then it’s time to start expanding on what it is you do. It’s always important when it comes to expanding a business to research into new and exciting areas to keep yourself ahead of the pack. And as a business like this should be an extension of your passions it gives you the perfect opportunity to do research into something that you care about and see if you can implement it as a new department of your company.

 

Make The Most Of Resources To Bulk Up Your Image

Regardless of the size of your business, your image is always what precedes you, and there are little tricks of the trade to help push that right image out to potential clients or sponsors. If you’re running a business out of your own home, you could make the most of a virtual PO box which benefits you by not having to put your residential home address on correspondence as it doesn’t look as good as an office or a suite number in a desirable business location. You could also use virtual assistants to answer the telephone, again adding another layer of professionalism to your small company.

 

Delegate Duties

While this business is your baby, there will come a time when there is so much work to do that you won’t be able to physically complete it all yourself, which is when you will have difficulty in communicating with other staff members how to do certain tasks. It is better now to get over this while the business is still in its relatively early days. It can be hard to attribute tasks to certain people at the start because this is something you’ve grown all by yourself, and you won’t want to let it go. But if you can get over this quickly then you are teaching yourself the importance of relinquishing control over certain aspects, and it’s also giving you some breathing space which is integral to the work/life balance.

 

Maintaining a sense of professionalism is difficult when you are working out of your home, and it’s just you, but there will be a time when the business will expand so much that you need to have these important factors in place, so it’s best to learn them now.

Ally Gonzales is the founder & editor-in-chief of RunningSoleGirl. Along with blogging she is also juggling attending college and majoring in Exercise and Sports Science.

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